We know how hard it is to make the decision to trust someone with such a big investment. This is your dream house, your nest egg, not to mention where you vacation or will return to reside in, too! So we compiled a list of some of the best reasons you might not have thought of to hire a rental professional for your home.
#1 Proximity
We're here in Charleston when you are not. Sometimes proximity can make all the difference. Knowing what roads are closed for repair, what the weather is going to do, or just being able to check in on your precious investment to make sure all is well takes being near your rental.
#2 Online Booking and Listing
Whether listing a property online for lease or advertising for vacation bookings on sites like VRBO, Island Realty has optimized online distribution channels that funnel sales and tenant leads from lookers to bookers. In addition to listing on VRBO that owners can participate in, we have a powerful booking platform on our website and optimized mobile booking, too.
#3 Marketing
Rental management professionals value a strong marketing presence and use many different avenues to market your properties. Island Realty has a full-service marketing department that strategizes campaigns for rentals, as well as branding initiatives, community involvement, print and digital advertising—to list a few of their sectors.
#4 Rental Calendars
Let's face it: One of the most challenging parts of having a vacation or monthly rental can be filling your rental calendar in the off seasons with PAYING tenants. Rental managers are like calendar fairies, they keep your rental priced competitively and most of them will help you get the word out about your spectacular home! We even adjust rental periods to get properties filled during off-peak rental seasons.
#5 Legal Protection
Keeping up with the ever changing legal requirements for vacation and long term rentals can be difficult, not to mention the challenge of keeping proper records of all income made with your rental. With a rental manager all that work is done for you and you get current updates on management laws and a report of all your home's income for the year!
#6 Renters
A difficult part of any property can be dealing with renters. Things can go wrong in a minute for a renter and you do not want to be the one on the receiving end of those 3 a.m. phone calls. Rental managers offer a safe place for feed back to be given and help take care of renters concerns in a timely manner. Because, let's face it you already have a job. Your rental should be as relaxing for you as it is for your guests. Why not let the professionals do the work for you?
# 7 Extras
Extras because research shows guests are more likely to associate key experiences with vacation rental professionals vs. individual owners, such as: housekeeping, concierge, and maintenance services. We are able to offer the guests a lot more than individual owners
#8 Branding
Brand affinity is formed for the company through the experience and is engrained by communicating streamlined messaging. Being an established property management company in the Charleston area, Island Realty is trusted by its renters and has repeat guests coming back to our business year after year. Your property can immediately benefit from such a following!
#9 Guest Experience
When it comes down to it, vacations are made and broken in the smallest of details and rental managers know what these little things are. Rental managers take great pride in making their guests vacation dreams come true, because that's their job and they are really good at it! An analogy I like to reference is that a Doctor's job is to be there for a patient on the worst day of their life and provide them the care they need to survive, for us—we are there for our guests on the best days of their life and we provide what they need to experience the best vacation that will permanently be cached in their memory.
#10 Professionalism
The majority of renters choose to go with a rental manager because they are viewed as hospitality professionals, and are more apt to provide the protections, standards and services families have come to expect (i.e. professionally cleaned properties, secure reservation systems, an emergency contact 24/7, concierge services, & deals, etc.)
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